# Someone to call

Car insurance · Consumer profiles · P11

I want to be able to call someone when my car has a problem.

[Back to the study](https://nzbrands.ai/research/insurance/car-insurance#situations)

| Measure | Value |
| --- | --- |
| questions | 6 |
| captured answers | 24 |
| AI platforms | 4 |
| collected | 11 October 2026 |

## Read what this consumer asked.

### S-P11-M-01: Choosing cover

If I need help after a car accident, which NZ motor insurers provide a practical human contact route?

[Read the captured answers](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/cf6b53cb-efe1-479e-96e5-07818316efa7.md)

### S-P11-M-02: Checking the details

How can I test whether roadside and claim phone support is available when needed?

[Read the captured answers](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/318fb506-4c52-4895-bac4-b82ce39a348e.md)

### S-P11-M-03: Exploring options

Would an adviser help me compare car cover, or would a direct insurer be enough?

[Read the captured answers](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/247d9e92-c36a-4a8f-a0d5-230168f73109.md)

### S-P11-M-04: Buying and switching

I prefer phone support. Should that affect which car insurer I choose?

[Read the captured answers](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/30c828fa-2c5e-4555-a4e9-1a6a2e70fc8e.md)

### M-T04-M-P11: Comparing insurers

I want to be able to call someone when my car has a problem. Which NZ car insurers should I look at?

[Read the captured answers](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/d40631a9-7254-4935-acbc-f6daebbbf839.md)

### DP-P11-M-V: Choosing cover

I prefer dealing with someone over the phone. Can an insurer explain whether I'd get a courtesy car if mine was being repaired?

[Read the captured answers](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/92ae0a6d-24eb-4e89-848b-7a05647378a4.md)

## Which insurers AI recommended to a consumer who wants someone to call when their car has a problem

The four answers to “I want to be able to call someone when my car has a problem. Which NZ car insurers should I look at?”

| Insurer | Answers | Total |
| --- | --- | --- |
| AMI | 4 | 4 |
| State | 4 | 4 |
| Tower | 3 | 4 |
| NZI | 2 | 4 |
| ASB Insurance | 2 | 4 |
| Westpac Insurance | 2 | 4 |
| AA Insurance | 1 | 4 |
| MAS | 1 | 4 |
| ANZ Insurance | 1 | 4 |
| BNZ Insurance | 1 | 4 |

## The insurer recommendations for someone to call.

Select an insurer to compare its recommendations, sentiment and supporting passages across the four platforms.

| Topic | Insurer | Recommended or named answers | Collected answers | Positive claims | Neutral claims | Negative claims | Mixed claims |
| --- | --- | --- | --- | --- | --- | --- | --- |
| Someone to call | AMI | 4 | 4 | 13 | 3 | 0 | 1 |
| Someone to call | State | 4 | 4 | 7 | 5 | 1 | 0 |
| Someone to call | Tower | 3 | 4 | 4 | 5 | 1 | 0 |
| Someone to call | NZI | 2 | 4 | 3 | 1 | 0 | 0 |
| Someone to call | ASB Insurance | 2 | 4 | 2 | 2 | 0 | 0 |
| Someone to call | Westpac Insurance | 2 | 4 | 0 | 2 | 0 | 0 |
| Someone to call | AA Insurance | 1 | 4 | 1 | 0 | 1 | 1 |
| Someone to call | MAS | 1 | 4 | 3 | 1 | 0 | 0 |
| Someone to call | ANZ Insurance | 1 | 4 | 0 | 1 | 0 | 0 |
| Someone to call | BNZ Insurance | 1 | 4 | 0 | 1 | 0 | 0 |

## How AI interpreted “someone to call”.

AMI and State appear in all four answers, Tower in three and AA Insurance in one. All four applications interpret “call someone when my car has a problem” as roadside assistance. The result is best understood as positioning for breakdown help, rather than a clean comparison of human claims support. AA membership is a separate route and does not become an AA Insurance vote.

ChatGPT: “The published benefits include three free callouts per year. [RoadWise® Roadside Assistance](https://www.tower.co.nz/car-insurance/roadwise/)[Roadside Assistance NZ: What Options Are There?](https://www.canstar.co.nz/car-insurance/roadside-assistance-nz/)”

[Read the answer](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/d40631a9-7254-4935-acbc-f6daebbbf839.md) · Answer ID: 5bdf5f21-bc20-4fcb-8b0d-431f32b105b2

Gemini: “AMI includes roadside assistance **free** with their Comprehensive car insurance policies.”

[Read the answer](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/d40631a9-7254-4935-acbc-f6daebbbf839.md) · Answer ID: 948d7a61-79fb-405e-8a9b-99f97f6498b6

Google AI Mode: “24/7 nationwide Roadside Rescue is **included free** with their Comprehensive Car Insurance policies.”

[Read the answer](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/d40631a9-7254-4935-acbc-f6daebbbf839.md) · Answer ID: c5ebdce3-d297-465b-8663-303ee7bfae3a

AI Overviews: “It covers the vehicle rather than the driver (meaning anyone driving your car is covered).”

[Read the answer](https://nzbrands.ai/research/insurance/car-insurance/editions/1/questions/d40631a9-7254-4935-acbc-f6daebbbf839.md) · Answer ID: 704b30ca-7ddb-44be-aed1-c64424521175

## Where the answers to this consumer came from

The websites each assistant drew on, and what kind of publisher they are. Pick a question group to compare the websites.

### ChatGPT

| Website | Answers with this website recorded |
| --- | --- |
| aa.co.nz | 5 |
| ami.co.nz | 4 |
| consumer.org.nz | 4 |
| canstar.co.nz | 2 |
| consumerprotection.govt.nz | 2 |
| fma.govt.nz | 2 |
| insurancebusinessmag.com | 2 |
| mas.co.nz | 2 |
| state.co.nz | 2 |
| tower.co.nz | 2 |

### Gemini

| Website | Answers with this website recorded |
| --- | --- |
| aa.co.nz | 2 |
| free2drive.co.nz | 2 |
| nzi.co.nz | 2 |
| quashed.co.nz | 2 |
| state.co.nz | 2 |
| ami.co.nz | 1 |
| asb.co.nz | 1 |
| bnz.co.nz | 1 |
| kapiinsurance.co.nz | 1 |
| mas.co.nz | 1 |

### Google AI Mode

| Website | Answers with this website recorded |
| --- | --- |
| ami.co.nz | 3 |
| aainsurance.co.nz | 2 |
| state.co.nz | 2 |
| aa.co.nz | 1 |
| cab.org.nz | 1 |
| canstar.co.nz | 1 |
| consumer.org.nz | 1 |
| consumerprotection.govt.nz | 1 |
| moneybalance.co.nz | 1 |
| quashed.co.nz | 1 |

### AI Overviews

| Website | Answers with this website recorded |
| --- | --- |
| aa.co.nz | 5 |
| aainsurance.co.nz | 4 |
| ami.co.nz | 4 |
| quotehub.co.nz | 4 |
| facebook.com | 3 |
| state.co.nz | 3 |
| tower.co.nz | 3 |
| canstar.co.nz | 2 |
| coveinsurance.co.nz | 2 |
| quashed.co.nz | 2 |

A website counts once per answer, however many times the answer used it. 24 of 24 answers have recorded sources.

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